 
{"id":15212,"date":"2026-04-17T02:29:24","date_gmt":"2026-04-17T02:29:24","guid":{"rendered":"https:\/\/www.expanamarkets.com\/?post_type=insight&#038;p=15212"},"modified":"2026-05-14T03:09:19","modified_gmt":"2026-05-14T03:09:19","slug":"turning-commodity-shock-into-strategic-advantage","status":"publish","type":"insight","link":"https:\/\/www.expanamarkets.com\/insights\/article\/turning-commodity-shock-into-strategic-advantage\/","title":{"rendered":"Turning commodity shocks into strategic advantage"},"content":{"rendered":"\n<!-- .module.article-rich-text: start -->\n<div id=\"\" class=\"module article-rich-text pt-10 md:pt-10 xl:pt-10 pb-16 md:pb-20 xl:pb-24 hidden show-small:block show-medium:block show-large:block [p_+_p]:mb-24\">\n\t<div>Commodity disruptions come in two forms: &#8220;<em>Grey rhino<\/em>&#8221; events (eg. crop failures) build over time. &#8220;<em>Black swan<\/em>&#8221; events (eg. war) strike with little warning. If you&#8217;re not familiar with either &#8211; you&#8217;re probably unprepared for future supply chain disruptions.<\/div>\n<div>\u00a0<\/div>\n<div>In \u00a0<a href=\"https:\/\/event.eu.on24.com\/wcc\/r\/8000196915\/358EF95F509E87EB147EB5F0EEF5E819?partnerref=website\" target=\"_blank\" rel=\"noopener\" data-hs-link-id=\"0\" data-hs-link-id-v2=\"yVVf8rvt\"><strong>Turning Commodity Shocks Into Strategic Advantage<\/strong><\/a>, procurement and forecast experts (from Expana, and formerly Mars, Danone) share practical strategies, frameworks and tools you can leverage to navigate volatility with confidence.<\/div>\n<div>\u00a0<\/div>\n<div>We&#8217;ll cover:<\/div>\n<div>\n<ul>\n<li>\n<p><strong>Grey rhinos vs. black swan risks: <\/strong>Key differences, why each demands a different procurement and pricing strategy &#8211; and real-world case studies.<\/p>\n<\/li>\n<li>\n<p><strong>Shifting from reactive to proactive strategy: <\/strong>How to leverage early market signals, scenario planning and practical risk management strategies.<\/p>\n<\/li>\n<li><strong>Enhancing supply chain resilience: <\/strong>Where your business sits on the resilience and agility curve &#8211; and how to strengthen it.\u00a0<\/li>\n<\/ul>\n<\/div>\n<p><strong>Who this session is for: <\/strong>Procurement, supply chain, trading leaders navigating rising cost, supply and demand pressures. <span class=\"sc-dOUtaJ cMXKvn\">\u2192<\/span> <strong><a href=\"https:\/\/event.eu.on24.com\/wcc\/r\/8000196915\/358EF95F509E87EB147EB5F0EEF5E819?partnerref=website_ondemand\"><span style=\"text-decoration: underline;\">Watch On Demand now<\/span><\/a><\/strong><\/p>\n\t<\/div>\n\t<!-- .module.article-rich-text: end -->","protected":false},"excerpt":{"rendered":"","protected":false},"author":96,"featured_media":15225,"template":"","tags":[138,192,133,164,120,151,117,132,130,137],"insight-theme":[236],"insight_topic":[171],"news_topic":[],"class_list":["post-15212","insight","type-insight","status-publish","has-post-thumbnail","hentry","tag-coffee-and-cocoa","tag-webinars","tag-grains","tag-industrials","tag-metals-and-industrials","tag-oilseeds","tag-protein","tag-red-meat","tag-seafood","tag-sugar-sweeteners","insight-theme-commodity-hub","insight_topic-global-insights"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - 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